date
2019-2020
dew
a hygiene brand
brandx.com
prompt
"work towards tangible design solutions while focusing on effecting social change and building an environmentally sustainable design practice"
"think design for good"
skills
research, prototype, life cycle analysis. softwares: photoshop, illustrator, rhinoceros 5. model making: laser cutting
sustainability and community awareness
sustainability and community awareness
sustainability and community awareness
key goals:
the family
It is not hard looking for avenues to design for social change. I narrowed my search by focusing on a developing country that I am most familiar with, the Philippines. From there, I quickly recognized social habits that amount to great ruin of nature and therefore of everyone, the use of single-used plastics. This is a family of recycled paper pulp packaging used to contain wax paper sachets with dissolvable powder hygiene products.
the 5-in-1 kit
Either a Personal Hygiene Refill kit ( 2 shampoo, 2 body soap, hand soap) or a Home Essentials Refill Kit ( 2 dish soap, general cleaner, glass cleaner, bathroom cleaner), 5-in-1 kits are cost-efficient and environmental.
the bottles
While it is encouraged that people reuse bottles they already own, Dew reusable bottles are especially measured and curated for Dew dissolvable solution in Dew biodegradable sachets.
A drop of dew signifies a new beginning.
dew
a hygiene brand
brandx.com
the detergent bulk
Detergent bulks were designed with small corner stores in mind. These stores are a livelihood of millions of families and their communities. It is important that wax paper sachets are effectively contained to avoid extra moisture. They each contain 35 refill sachets.
Bulks were designed with small corner stores in mind. These stores are a livelihood of millions of families and their communities. It is important that wax paper sachets are effectively contained to avoid extra moisture. They each contain 30 refill sachets.
the bulk
Through research I discovered that hygiene products in small packages usually made of plastic is the most popular method of access for people in developing countries. Some leading brands promise 100% environmentally-concerned change by 2050. This is a conceptual alternative brand which takes on the challenge way before it's too late.
the process
The goal was to make a design language that is easy to the eyes and can be set apart from existing packeging.
the brand
A desirable product line that is sustainable would attract new customers offering them a benefiacial alternative lifestyle.
the difference
standout packaging
with limited colors
sustainable product line
access and stack options for organization
key goals:
